Our marketing and creative professionals function as an "in-house" marketing team, though we are outsourced by your company or organization. We believe in asking the right questions after carefully listening to your definitions of your products, services and audience. Once we've exhausted our investigation, we sit back, take in a deep breath and allow our years of wisdom to brew with your visions to create the right message and plan to get the reactions you are seeking.

Since 1981, Bernie Furshpan has been linking up people, concepts, and brands. From his organizational skills to his aggressive and strategic approach, he continues to honor his commitment to conceive and execute authentic and winning campaigns by placing no boundaries in his implementations. Bernie has had a professional career in consulting and public speaking since 1975. He made a transition to the world of marketing via graphic design and ad layouts. Since then, Bernie has been keeping his clients out ahead of their competitive dust cloud with inventive brainstorming that facilitates breakthrough ideas and innovative actions.

Furshpan Associates creates non-traditional and innovative marketing strategies from the top down and push the limits of conventional thinking to achieve the unexpected - whether it is building a marketing plan from the ground up or creating an alternative piece for a traditional marketing campaign. Our goal always remains the same - to provide integrated solutions for the new marketing landscape. Our methods reach the audience and influencers directly through events, retail, lifestyle outlets, and outdoor areas; creating and reinforcing authentic brand/consumer relationships at the street-level. Our approach to public relations and publicity straddles traditional and non-traditional marketing. From media relations to staged publicity stunts, we develop innovative strategies that gets the attention of the media of today, extending the reach and buzz of a brand.

Furshpan Associates will help you develop a brand identity through vision and strategy and will assist you in:
.....> Identifying and Pursuing Growth Opportunities found in Market Research
.....> Achieving Customer Service Focus
.....> Adapting to Changing Industry and Competitor Dynamics
.....> Aligning Divisions and Functions around Objectives and Strategies

If you are serious about taking your business to the next level, consider the wisdom of focused and aggressive marketing and online social networking services provided by our firm. Tell us more about what you need and we'll give you an honest quote >>
Request a Quote Now!

Our online and viral marketing methods are also non-traditional and reach target individuals and groups through grassroots and peer-to-peer tactics - connecting with, and empowering people to move a message through their own social circles creating exponential buzz. Our Guerilla Rollouts include:

• Promotional Teams
• Street Sampling
• In-Store Promotions
• Event Marketing
• Community Relationship Marketing
• Social Network Marketing
• Blog/Forum Infiltration
• Guerrilla Media (wild posting, projections, graffiti murals...)
• Out-of-home (billboards, bus shelters, subways, and more)
• Interactive (online, video games, viral, and more)
• Lifestyle/College (retail, on-campus, events, and more)

If you have a deadline you need to meet >> Request a Quote Now!